As an end-of-the-year treat, we're excited to bring you our top 10 blog posts of 2013. As you know, Companies for Good covers the following topics:
- Cause marketing
- Employee engagement
- Disaster relief
- Holiday trends
- Loyalty and rewards
- Millennials trends
- Social innovation
We're pleased to share the #10 most popular blog post today, then count down the rest.
Happy holidays from everyone at Network for Good.
#10: Friday5: Social Good Start-up to Watch
Let’s start with Friday.
"Who doesn’t like Fridays? In fact, who isn’t overly excited for the weekend, feeling a sense of accomplishment by getting through the week? Why not tie this feeling with something good?" Mike Berman pondered these questions from his desk at the tech company, Eventbrite.
To put these questions to the test, Berman left his Silicon-Valley gig, and created a social enterprise where individuals donate a small amount--$5--every Friday to benefit good causes.Friday5 was born**.
The impact is two-fold, says Berman:
1) Funds raised for causes are used out in the field, assigning donations to direct impact.
2) Friday5 gives lesser known causes the exposure they need.